Why video marketing is important for you?
At PurpleSyntax, we pride ourselves on partnering with companies to help convert their dreams into reality, through our digital expertise. Digital marketing is our home ground, and we understand the playing field like no one else, and have emerged into a reliable digital design consultant over the years.
Higher Engagement
Including a video in your marketing campaign automatically increases your audience’s engagement with your brand. Video defines a personality to the brand and is easier to connect with.
Rank Higher on Google
Google encourages video content in its search results and itself incorporates the more video content. Hence, it gives your video content higher leverage in the search results as a web page with video is 50x more likely to appear on the first page of Google.
Improve Email Open Rates and Click-Through rates
Trend has witnessed that an email subject with “video” included results to 2-3x higher open rate than the others. The team at PurpleSyntax specializes in increasing the footfall on the landing page by adding the video to the e-mailer.
High Viral Property
Videos are more likely to go viral through social media and create higher reach for the brand. When coupled with our Social Media Marketing strategy, brands yield high ROI for their campaigns.
