Published By: Admin
Posted On: 04 Feb 2018
What is competitive analysis?
Competitive analysis will give you detailed information about your competitors business be it strategies, customers or success rate. Analyzing this is a very important part for any business, especially when it comes to an online business. To start an E-Business, every company needs to do competitive analysis to identify its major competitors present in the market.
How to do competition analysis?
In an online business, your first source to find out your competition is search engines. Major search engines like Google, Yahoo, Bing, MSN etc will help you find your competitors. All you need to do is type in a few keywords in the search box related to your business; this will give you the list of top competitors in your field.
Steps to follow for getting important data from competitive analysis using internet –
Do a proper design analysis of the competitor’s website-
After the designing, you need to focus on his marketing strategies-
Lastly, find out if he is adopting any SEO strategies-
It is obvious that your competitors are doing a few right things to stay in business; else they would be out of business. So, always look out for it and try learning and improving yourself by silent observing others.