Social media has the power to engage millions within fraction of seconds. People who are thinking to use this medium for pitching high their businesses, it is definitely a great decision. It will not only help them in bringing forth new customers but also increase the conversion rate. Social media does wonders when strategies are combined with strong content.

But for that, you should know the right path and some insights about social media.

Rule - 1: Listen and Listen

To develop a strong content and a great marketing strategy, all you primarily need is to listen well. This implies that you should first study your target audience properly, know their behavior, and then start to deploy valuable content, which suits the best to them.

Rule - 2: Have well-defined ideas

Instead of hopping on various propositions and widening the strategy to achieve the most, it is advisable to initially focus on a limited ideas so that you can run the best social media campaigns and gain better response & assured conversions.

Rule - 3: Focus on Quality

It is very important to remember that quality always outshines quantity. So just focus on getting quality customers instead of targeting everyone. This way you can plot your strategy wisely and be sure of the expected number of conversions. Eventually you can broaden your horizon.

Rule - 4: Be Patient

No strategy gives results instantaneously, neither there is any shortcut to success. So you have to sit back and remain calm till you start seeing results. Sometimes, you might even fail, but that should not stop you. Rather you should consider it as a kick to restart yourself for attaining your goals.

Rule - 5: Magnify your reach

Once you have set up a good pace with social media and the audience, the next thing you should focus is on opening more entry points in search engines. This will help you grow potentially so that you can reach out to thousands of millions.

Rule - 6: Find influencers

Look for people who can sway others to your side and popularize your brand. For that firstly try to be in touch with good and impactful who can become social media influencers for your product or service. Influencer marketing is a very powerful way to inspire people for adopting newer brands and ideas. Use it wisely and get results.

Rule - 7: Value your time

It is always not required to devote 24x7 to social media to have a successful business. You should learn how to keep a balance. Schedule yourself in a way that you designate your time and efforts to all segments of responsibility. For example, Instead of just waiting and waiting on social media for the outputs to come, look for more channels that can multiply your presence, engage yourself in finding influencers, while your social media strategies are hitting other people.

Rule - 8: Welcome your customers

It is always a good practice to welcome and acknowledge people who reach you out. Be warm and generous and consider them equally as they are the one who are making you stand. Try to develop good relationship with them, as they can be great catalysts for spreading your message through word of mouth.

Rule - 9: Be available

Lot many times, people post something on social media and the eventually disappear. Do not follow that practice. Whenever you publically share any content, stay there available for the audience to respond and make sure that you are answerable to their doubts and queries, if any. Hiding away always gives a wrong impression even if it is an unintentional act.

Rule -10: Reciprocate sharing

It is a modest practice to share someone else's work too on social media. Every time sharing your own work might not impress audience as much as you do for others. So, consider it as a recess period in your daily social media routine and be active to enough to post for others as well.